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Loop Digital February Digital Marketing Industry Update 2025
Looking back, 2024 was a remarkable year for digital marketing, with significant shifts that reshaped the industry, from advancements in AI and data analytics to new social media trends and platform updates driving fresh approaches to audience engagement.
B2B Marketing Guide: Definition, Strategy & Trends
Table of Contents B2B vs. B2C Marketing: Understanding the Differences Developing a B2B Marketing Strategy Understanding the B2B Sales Funnel…
In simple terms, a marketing agency is a professional organisation that assists businesses in creating, implementing, and managing marketing strategies…
Digital Marketing Trends 2025: Your Guide to Future Success
As we step into 2025, the digital marketing landscape is evolving at an unprecedented pace. Businesses must adapt to new…
How Marketing Has Changed in 2024
As we delve into 2024, the marketing landscape has undergone significant transformations influenced by technological advancements, evolving consumer behaviours, and…
A report by the Conference News mentions that about 42% of business owners in the UK prefer outsourcing their marketing…
Does Google Automatically Localise Search Results?
Google has evolved from being just a search engine to becoming an essential tool for finding geographically relevant information. From booking a restaurant in London to finding a plumber in Manchester, Google automatically tailors search results based on user location, offering more convenience and value for users. This is a process known as localisation.
Google is turning off Universal Analytics - Download your data now
With the impending sunset of Universal Analytics (UA) on July 1, 2024, businesses need to act quickly to migrate their…
Guide to Rank your Website at the top of Google
Read Time: 8 minutes Businesses are constantly competing for online visibility, and getting to the top of Google is now…
How Does Google Analytics (GA4), help small business
Read Time: 9 minutes It has been well established that data is the fuel that powers successful businesses and understanding…
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