23%
Increase in conversions within one month
Using PPC to grow physiotherapy company conversions by 23%
600
High quality leads generated
8400
Additional impressions
Target Outcomes for Increased Conversions
This physiotherapy company sought out an agency that could not only manage their Google Ads campaigns but also instill trust and confidence, given their less-than-satisfactory prior experience with another provider. It was crystal clear that, for this project, transparency, knowledge sharing and trust were the foundational pillars upon which success hinged.
When they reached out to us, the client already possessed a commendable grasp of PPC platforms. However, the demands of managing these campaigns had become a time-consuming endeavor, diverting their attention from other vital aspects of their business operations.
While the client had been achieving passable results, they recognised that their campaigns were far from optimal. Upon conducting a comprehensive analysis, it became evident that a multitude of opportunities existed to fully unleash the potential and enhance the effectiveness of their PPC endeavors.
The Marketing Strategy
Loop Digital devised a client-centric strategy, opting for a phased approach that aligned seamlessly with the client’s needs. This method not only facilitated tangible results but also nurtured trust throughout the project’s evolution. Initially, we embarked on managing two campaigns, allowing the client to witness success firsthand and gradually build confidence in our partnership. Once these initial campaigns proved successful, we seamlessly transitioned to overseeing all five existing campaigns. Subsequently, we introduced new campaigns as soon as we observed success across the entire spectrum of existing campaigns.
Effective communication was the linchpin of trust-building. We orchestrated regular calls to provide comprehensive updates on the actions taken, ensuring that the client remained closely informed throughout the process. Furthermore, certain actions necessitated client approval, reinforcing our commitment to transparency and collaboration. In addition to real-time updates, our team diligently delivered frequent email reports and kept the client abreast of pertinent industry developments, equipping them with the knowledge to adapt to any changes that could impact their business.
The Client
The client boasts a distinguished team of chartered physiotherapists, each renowned for their expertise in delivering comprehensive, holistic treatment for optimal rehabilitation. Their operational footprint extends across Surrey, offering a wide-ranging portfolio of physiotherapy services.
Distinguished by their innovative approach, this company leverages a unique blend of physiotherapists and rehabilitation specialists to expedite the rehabilitation process, delivering a truly comprehensive approach to wellness. Their methodology encompasses a diverse array of techniques, including cutting-edge video biomechanical analysis, allowing for an in-depth understanding of patients’ movement patterns and the formulation of personalised treatment plans tailored to their unique needs.
Furthermore, this company collaborates closely with GPs and consultants, ensuring that patients receive the pinnacle of care. Their expertise extends beyond injury rehabilitation and post-operative care; they are also recognised authorities in enhancing performance and fostering a deeper understanding of one’s own body. Whether it’s recovery, improved performance, or simply gaining greater insights into their physical well-being, this company stands as an unparalleled resource for all.
Not sure where to start on your PPC journey?
Let’s talk! We’ve got a genuine interest in learning about different businesses like yours, and exploring what goals you want to achieve and why. We not only support you, we want to work in partnership to find the right PPC solutions for you without any pressure.
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